CHENNAI: Chennai-based TVS Motor Company has announced partnership with Cadisa, one of the largest business groups across Guatemala and El Salvador, for the opening of 15 flagship outlets for TVS Motor in a phased manner.
The $8.5-billion TVS Group exports to over 60 countries.
TVS Motor Company will also be present in 17 multi-brand outlets and over 150 retail stores across Guatemala.
The company will operate over 25 service outlets to ensure complete service and spare support. The range of two-wheeler and three-wheeler offerings will be supplemented with attractive retail finance schemes, said a release.
R Dilip, Executive Vice-President-International Business at TVS Motor said: “The unique network of distribution that Cadisa has developed makes them the best strategic ally for TVS Motor Company. With this partnership, we will be able to offer customised products with complete service and spare parts for our customers throughout Central America and consolidate our presence in the region.”
TVS Motor will also partner with Cadisa to showcase three new products at an automotive expo in Guatemala City.